OUR DIGITAL MARKETING PROCESS
We've created a digital marketing process that is suited for working professionals who need a strong online presence. I'ts focused on our target audience so as not to waste time trying to "market to everyone".
WEBSITE STRATEGY & DESIGN
We'll focus on creating clarity and focus on who it is you're serving then design a polished and professional looking website that attracts and speaks to your audience.
First impressions matter and if you have a website clients are searching for you on their mobile phone. We create custom, mobile websites making it super easy for first time visitors to call or email you. We also use text message marketing for reminders, updates and general stay in touch messages from you to your clients.
Contrary to what some say, email marketing is not dead. Most people are on email all day, and are using for it business. We'll develop an email newsletter campaign written expressly for your ideal client. Even a small list is powerful because you're staying connected with the exact people who want to hear from you, bringing your continual rewards because you'll be sending newsletters on a regular basis.
SOCIAL MEDIA MARKETING
Social Media amplifies what you are doing. That's why it's important that we set your foundation first. We’ll focus on the same platforms as your customers in order to maximize your voice for you to become and influencer.
SEARCH ENGINE OPTIMIZATION
Search Engine Optimization is the gift that keeps on giving because once the work is done, you'll be rewarded for years with traffic to your website, leads and sales. We'll take your website through our SEO Planning Tool and then give you a step by step process to reach out to influential professionals in your market.
ANALYTICS & REPORTING
The first stage of the process is to set goals. Once your website or digital marketing plan is in place, we continually measure the results and tweak for improvements. We'll also put in place a plan to manage, and monitor your website and online presence.