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Do I really need a website?

If you're looking to grow your business, a polished and professional looking website is a must have for any company.  Whether you're starting a one man band or growing a small business, it's important that you put a professional image forward for your customers to know, like and trust you.

What is Digital Marketing?

Digital Marketing describes online marketing activities used to get your business the attention it deserves.  Modigital uses a targeted approach to getting customers to know who you are and engage in the products and services you offer.  We use the following digital marketing strategies:

  1. Website Development
  2. Content Creation
  3. Social Media
  4. Landing Pages
  5. Online Advertising
  6. Marketing Automation
  7. Measuring Results

When will I see results?

I understand that you want to see results in a short amount of time.  I would love to deliver results in a short time period however, it takes time to build your business into a lead generating machine.  That's why I begin the process by determining where you are and where you want to go.

I start by getting an understanding of your business, determine what you want to achieve, then set goals.  We implement basic strategies to meet those goals and analyze and adjust, in 30 day increments, along the way.

What happens if something goes wrong with my website?

Many of you know someone or have experienced yourself, the unpleasantness of a social media, website or even bank account being hacked.  Although the internet has created wonderful opporutnities to effectively market your business, it's also a place for the vulnerable to be attacked.

I take online security very seriously and have partnered with some of the best in the business when it comes to keeping your website safe from attacks.  Although there is no 100% foolproof method for avoiding security attacks I offer the following:

  • Infection Insurance
  • 24/7 Monitoring
  • Superior Web Hosting
  • Yearly Performance Optimzations

How long does your process take?

This depends on your business needs.  For example, if you want an assessment of your current online presence and how it can be improved, I can create a detailed report within 24 hours. This is a great starting point because you can close the gaps on where you are and what your best competitor is doing. 

If you need a new or revamped website, the process can take up to 2 months. An online presence strategy and implementation is approximately 6 weeks.

It all depends on what you need and where you are starting but I have created processes to diligently produce work in a reasonable amount of time.

 

I have a web hosting company, do I need to switch to yours?

I work with one of the best WordPress hosting companies in the business so I highly recommend that your website be hosted with my company.  However, I am flexible and do my best to accommodate your needs.  One hosting company that I stay away from is GoDaddy.  Their services have improved over the years but I do prefer not to work for various reasons.

What happens during a consulting call?

Once you schedule the call, you'll immediately receive a questionnaire.  This will provide significant focus on our discussion during the consultation call.  You'll find that the questionnaire will help you to drill down what you really need to have a successful online presence.

On the call, we'll exchange nice pleasantries (I'm a friendly person), then we'll get right down to business.  We'll discuss your answers to the questionnaire and once the call is complete, within 24 hours, you'll receive a basic plan of action on your next steps in creating a marketable online presence. 

Can you create an e-commerce website?

Yes I can.

I've heard about a Content Management System. What is it?

It is what allows you to build and maintain the pages of your website. You can add pages, images products, blog entries. No additional software is required – all you need is a web browser and an internet connection. An example of a Content Management System is WordPress.

What is a Domain Name and do I need one?

Yes, you need one if you want to have a website published on the internet.  It is your address on the internet. Typically this would be something like www.yourcompany.com

What is web hosting?

It is what allows your website to be viewed on the Internet.

Do you provide social media and email newsletter services?

Yes, it is part of providing a complete digital marketing solution.

What is Search Engine Optiization?

It's about getting your website high in the search results on search engines such as Google.  When someone searches for your type of business, you want your website to appear high in the search results because you will get more potential customers going to your website.

There are many aspects that go into achieving good SEO, and one of the most important is the copy (words) on your website. Focusing on well written content that focuses on what your customers are interested in is the key.

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